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Global Marketing: Foreign Entry, Local Marketing, and Global Management

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Global Marketing: Foreign Entry, Local Marketing, and Global Management

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Release Year: 2008

Book Title: Global Marketing: Foreign Entry, Local Marketing, and Global M...

Number of Pages: 672 Pages

Publication Name: Global Marketing : Foreign Entry, Local Marketing, and Global Management

Language: English

Publisher: McGraw-Hill Higher Education

Publication Year: 2008

Item Height: 1.3 in

Subject: Marketing / General, Exports & Imports, International / Marketing

Item Weight: 56.8 Oz

Type: Textbook

Item Length: 11.1 in

Author: Johny K. Johansson

Subject Area: Business & Economics

Item Width: 8.8 in

Format: Hardcover

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