Fast Food Nation: What The All-American Meal is Doing to the World by Eric Schlo

Description: Fast Food Nation by Eric Schlosser Tells the story of our love affair with fast food. This title examines the safety records of abattoirs; reveals why the fries really taste so good and what lurks between the sesame buns - and shows how fast food is transforming not only our diets but our world. FORMAT Paperback LANGUAGE English CONDITION Brand New Publisher Description Eric Schlosser has visited the state of the art labs where scientists recreate the flavours and smells of everything from cooked chicken to fresh strawberries in the test tube and he has spoken to workers at meatpacking plants with some of the worstsafety records in the world. He explores the links between Hollywood and the fast food trade, and the tactics used to target ever younger consumers. In a meticulously researched and powerfully argued account, Fast Food Nation reveals the full price of our appetite for instant gratification. Notes An investigation of the workings, and the cultural domination of Western society, of the fast food industry - from research labs to marketing strategies - which reveals the price we pay for our appetite for instant gratification. 40,000 copies sold in hardcover. "The grisliest description of fast food ever published" Daily Telegraph. Author Biography Eric Schlosser is a correspondent for the Atlantic Monthly. He has received a number of journalistic honours, including a National Magazine Award for an Atlantic Review article, Reefer Madness. This is his first book. Table of Contents Part 1 The American way: the founding fathers; your trusted friends; behind the counter; success. Part 2 Meat and potatoes: why the fries taste good; on the range; cogs in the great machine; the most dangerous job; whats in the meat; global realization; epilogue - have it your way; afterword - the meaning of mad cow. Kirkus UK Review In the 1950s a burger and fries became Americas quintessential meal. Now McDonalds has become the largest owner of retail property in the world. Its part of a wider corporate domination: one can, Schlosser argues, live from cradle to grave without spending any money in an independently owned business. But what are the repercussions of this economic sea-change, and what are the effects on public health, nutrition and safety? Schlossers account is unashamedly a counter-blast against late-capitalist logic. The fast food world depends on uniformity. Individuality is despised; obedience in the workforce is the primary virtue. The industry reduces humans to the level of the animals used to produce standardised reconstituted meat products. Meat-packing is the most dangerous job in the USA for its workers - but the whole process lends itself to the wider proliferation of disease. The most sickening scenes in this book are of E Coli poisoning caused by the ease with which the bug can transmit itself through slaughterhouses. Meanwhile cannibalistic recycling - the practice of feeding animals with the remains of other dead animals - has led to the BSE outbreak in Great Britain. Schlosser knows the food as well as anyone; he even admits much of it tastes good - even though the taste is manufactured in a lab off the New Jersey Turnpike. But he insists the real cost of this supposedly cheap food is hidden, and his book attempts to uncover long-term, subtle effects. Brand loyalty begins as early as two; the major corporations seek to capture young hearts and minds. Fast food is the culinary form of dumbing down, and correspondingly easy to sneer at. What sets Schlossers book apart is its vast range of detail that becomes a rolling thunder. His barrage of startling facts, and pen-portraits of victims of corporate culture, builds up a picture from which the reader can draw obvious conclusions, and make his own choice next time he passes McDonalds Golden Arches - a more recognized symbol than the Christian cross. (Kirkus UK) Details ISBN0141006870 Author Eric Schlosser Pages 400 Publisher Penguin Books Ltd Year 2002 ISBN-10 0141006870 ISBN-13 9780141006871 Format Paperback Imprint Penguin Books Ltd Place of Publication London Country of Publication United Kingdom DEWEY 338.4766400973 Illustrations illustrations Media Book Edition 1st Short Title FAST FOOD NATION Language English Residence US Subtitle What The All-American Meal is Doing to the World Publication Date 2002-04-04 UK Release Date 2002-04-04 Audience General NZ Release Date 2002-05-05 AU Release Date 2002-05-05 Alternative 9780141944210 We've got this At The Nile, if you're looking for it, we've got it. With fast shipping, low prices, friendly service and well over a million items - you're bound to find what you want, at a price you'll love! TheNile_Item_ID:1082213;

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